BNA Services
Business Negotiation Academy offers cutting-edge negotiation training programs designed to equip professionals with advanced strategies, techniques, and tools. Our expert-led courses help sales teams, procurement professionals, and executives protect margins, reduce discounting, and create mutually beneficial business relationships in today's competitive landscape.
Negotiate with Confidence
Lead with Excellence
BNA Services
Craft Deals, Build Relationships, Create Value
Your Partner in Negotiation Excellence
At Business Negotiation Academy, we understand that effective negotiation is the cornerstone of business success. Our comprehensive Negotiations Training programs are tailored to meet the unique challenges faced by modern professionals across various industries.
Drawing from over 25 years of experience and the innovative BNA Strategic Negotiation Model, our training equips participants with:
- Advanced negotiation strategies and tactics
- Tools to protect and improve margins
- Techniques to compete on value, not just price
- Skills to negotiate effectively with professional buyers
- Methods to create and demonstrate value in competitive environments
Whether you're in sales, procurement, or executive leadership, our programs are designed to deliver measurable results. We don't just teach theory; we provide practical, immediately applicable skills that transform how you approach negotiations, leading to improved business outcomes and stronger professional relationships.
We offer a comprehensive range of services, including Negotiation Training, Consulting, and Coaching, all designed to help you master the art of negotiation and achieve exceptional results in any deal.
Redefining Organizational Negotiation
WHY BNA
25 years
6000+
35 COUNTRIES
my name is
Michael Zieba
Negotiation Strategist
I'm the founder of Business Negotiation Academy, where we transform how organizations approach negotiations. Whether you're looking to improve your personal negotiation skills, enhance your team's capabilities, or build a world-class negotiating organization, we're here to help.
Our comprehensive services include negotiation training, consulting, and coaching, all designed to deliver measurable results. I invite you to explore how we can help you unlock the power of strategic negotiation in your business. Let's start a conversation about elevating your negotiation capabilities and driving your business success.